The focus in this episode is still on creativity in business because it’s just that important to our success. It’s not only the domain of artists, writers, and the performing arts. It belongs to all of us – and especially to small business people.

Today I share a tool I use all the time for my business and in my personal pursuits. It allows me to tap into the creative side of my brain and turns my curious questions into valuable business assets. creative tool2

You can, too.


  1. Work with your thought process rather than fighting it.
  2. Your creative brain loves images. Feed it.
  3. Judgment and Innovation don’t even belong in the same sentence. Don’t bring the Editor in too early in your process.


Thinking in New Boxes: A New Paradigm for Business Creativity


“We have to continually be jumping off cliffs and developing our wings on the way down.”  ― Kurt Vonnegut

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